Trademark Renewals & Maintenance Attorneys St. Louis MO

At TM Law, we understand the power of a strong trademark. It’s the face of your brand, the symbol that sets you apart in a crowded marketplace. But just like any valuable asset, your trademark needs ongoing care to ensure it retains its legal protection. That’s where trademark renewals and maintenance come in. Trademark renewals keeps your exclusive right to your brand alive and enforceable. Missing a renewal deadline can lead to cancellation, leaving your brand vulnerable to infringement. Located in St. Louis, Missouri, TM Law guides clients nationwide through the trademark renewal and maintenance process so your brand stays protected for years to come.

Why is Trademark Maintenance Important?

You have spent years building your brand recognition, your logo is instantly recognizable, your slogan resonates with customers. When suddenly, a competitor starts using a mark similar to yours. Without a valid trademark registration, you might have difficulty stopping them.

Proper trademark maintenance demonstrates to the U.S. Patent and Trademark Office (USPTO) that you’re actively using your trademark and intend to keep it. This strengthens your registration and makes it more difficult for others to challenge it.

What’s Involved in Trademark Renewals & Maintenance?

The USPTO requires two key filings to maintain your trademark registration alive:

  • Declaration of Use (Section 8): This document tells the USPTO that you haven’t abandoned your trademark and are still actively using it in commerce. This also tells the USPTO that you are using your trademark for the specific goods or services listed in your registration. It typically needs to be filed between the fifth and sixth years after registration, and then every ten years thereafter. 
  • Application for Renewal (Section 9): This is what officially renews your trademark registration for another ten years. It’s usually filed alongside the Declaration of Use between the fifth and sixth years after registration, and then every ten years thereafter

In short, the Declaration of Use demonstrates ongoing use, while the Application for Renewal officially extends the legal protection of your trademark. Both are crucial for maintaining a strong and enforceable trademark. At TM Law, we understand that trademark law can be complex, that’s why we are here to guide you through the filing process and answer any questions you may have.

Keep Your Trademark Alive! Contact TM Law Today

Protect your brand with the experienced team at TM Law. Contact us today for a consultation and let us help you navigate the world of trademark renewals and maintenance. Together, we can ensure your brand continues to thrive for years to come.